Working with an amazing team of creatives, designers, animators, producers and technical people, I was a part of launching one of the most advanced stores in the world. As the technical lead for The Martin Agency, my main focus was working with different teams to create content for the large video wall that wraps around the entire store as well as integrate other technologies seamlessly into the store.
At the launch of the first store in Scottsdale, the video wall was the highest resolution screen in the world at 57,600 x1080. That means every minute of content shown on the wall is equal to 30 minutes of blue ray movie. We launched with nearly an hour of content for the entire wall.